Jack Daniel’s
Agency: Energy BBDO
COCKTAILS
Jack Daniel’s developed signature cocktails using a range of its whiskey expressions. The Key Visuals highlight each cocktail with a line unique to its flavors.
THAT’S WHAT MAKES JACK, JACK
Every year, Jack Daniel’s places large ads in the London Underground that use long-form storytelling to roll out its current campaign. This year we’re sharing What Makes Jack, Jack: the people, the history, and the charcoal-mellowing in Jack’s own barrels.
